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Account Manager

The Seattle Times, the nationally-renowned digital and print media company, is the leading source of news, sports, business, technology, entertainment and other content for the trendsetting Pacific Northwest and beyond.  As a news media company with a laser focus on journalistic standards and excellence, we provide clarity above the content clutter and engage readers across digital and print platforms to provide news that matters where, when and how they want it.

Seattle Times Media Solutions, an award winning digital and print media company, is seeking a dynamic Account Manager to join our Agency Services team. Managing business accounts is a key role in client retention and instrumental in revenue growth for digital marketing services including Search Engine Marketing, Social Advertising, Programmatic Advertising, Website Services, and Seattle Times advertising products.  


Responsibilities

  • Manage the day-to-day relationships with advertisers to provide a first-class, agency experience.
  • Effectively and efficiently onboard new clients to ensure an accurate understanding of client’s goals and objectives, communicate required assets and/or advertiser tasks for attribution and set proper expectations.
  • Oversee digital campaign strategy and performance, technical execution and implementation of a coordinated plan as the primary liaison between the sales and ad operations teams.
  • Conduct on-going training, campaign reviews and account meetings to discuss campaign effectiveness, communicate best practices and develop future plans for optimal success.
  • Collaborate with sales teams to identify opportunities to drive campaign improvement, retention, and an advertiser's lifetime value.
  • Maintain a deep understanding of the advertising platforms being utilized and an advanced ability to analyze campaign performance and communicate effectively to internal team members and clients.
  • Review and analyze digital campaign performance data across multiple platforms to consolidate into holistic reporting with relevant notes and recommendations for future performance in accordance with the advertiser’s objectives and maximize ROI.
  • Serve as a pre-sale resource for Account Executives, including collaboration on strategy, competitor research and identify measurable client goals, while setting realistic expectations for performance.
  • Identify upsell opportunities in order to achieve revenue goals. 
  • Provide pre-sale client audits upon request.
     

Essential Skills

  • Excellent communication and engagement skills
  • Strategic mindset
  • Ability to creatively solve problems in a fast-paced environment
  • Strong attention to detail
  • Excellent customer service skills
  • Ability to work with a diverse group in a collaborative work environment
  • Strong listening skills and approachability
  • Ability to accurately analyze large amounts of data across multiple platforms and data sources to provide both summary level and detailed explanations of campaign performance as well as utilize this data to provide effective recommendations for improvement and/or continued success
  • Advanced knowledge of digital marketing products
  • Working knowledge of Google products including Tag Manager and Google Analytics 

 

Qualifications

  • Experience: 3+ years of client relationship management and consultative sales experience
  • Education: College degree or equivalent work experience required.
  • Experience working with enterprise level web analytics tools.  Google Analytics experience required.
  • Ability to readily identify obstacles and offer solutions
  • Technologically savvy, with advanced proficiency in Microsoft Office: Excel, Word and PowerPoint
  • Enthusiasm for working as a team; ability to establish good rapport with colleagues
  • Commitment to integrity, strong work ethic and positive attitude
  • Ability to work in a fast-paced, deadline-oriented environment with minimal supervision

 

This position requires a criminal background check and drug screen for controlled substances on a post-offer basis for external applicants.

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